Built for Agencies & Resellers

White-Label Voice AI With Zero Per-Minute Fees.

Resell 24/7 AI receptionists and dialers under your brand. Pay one flat platform fee and keep 100% of your profit.

See Agency Pricing Calculate Your Savings →
0% per-minute markup (BYOK)
100% white-label
No long-term contracts
Flat Platform Fee
BYOK — pay providers at cost
Isolated Telephony
Your own Twilio / Telnyx account
100% White-Label
Your domain, zero branding
Client Account Management
1 to 100+ clients, one dashboard
Platform Architecture

Take a Look Inside the Agency Command Center

A true white-label infrastructure built from the ground up to protect your agency margins, domain authority, and client retention.

× − +
https://app.your-agency.com/dashboard/brand-settings
Live UI
NovaReps White-Label Brand Settings and Client Portal Preview

100% White-Label Portal

Customize your agency logo, primary color schemes, custom legal terms, and transactional email sender. Zero third-party branding.

Custom Domain & SSL

Deploy instantly with a platform subdomain or map your own agency domain (app.your-agency.com) with automated SSL provisioning.

0% Token Markup (BYOK)

Connect your OpenAI, Claude, Gemini, DeepSeek, and Deepgram keys. Pay wholesale rates directly and keep 100% of client profit.

Platform Architecture

The Platform Behind the Margin

Built on isolated carrier infrastructure and direct provider billing — engineered to defend your client relationships.

0%
Per-Minute Markup
BYOK — pay OpenAI, Anthropic, Deepgram & ElevenLabs at cost
5
LLM Providers
Zero lock-in — switch models per agent, anytime
1:1
Carrier Isolation
Every client on their own Twilio / Telnyx subaccount
2-in-1
Inbound + Outbound
Receptionist and dialer campaigns, one platform

Why Agencies Choose NovaReps Over Per-Minute Platforms

Your Brand

Full White-Label

Your custom domain, your logo, your client portal. Clients never see NovaReps anywhere in the product.

  • Custom domain, logo & branded client portal
  • Automated daily email recap digests for clients
  • Set your own retainers and keep 100% of revenue
Your Margin

Bring Your Own Key

Connect your own AI and voice accounts directly. Pay providers at raw cost and keep 100% of your revenue.

  • Connect OpenAI, Anthropic, Deepgram & ElevenLabs
  • Automated missed-call SMS text-back included
  • One flat platform fee with zero token markups
Your Reputation

Per-Client Carrier Isolation

Every client runs on an isolated carrier subaccount so one client's traffic never flags another's number.

  • Dedicated Twilio / Telnyx subaccounts per client
  • 2-way SMS appointment reminders & no-show recovery
  • 2-in-1 inbound receptionist + outbound dial campaigns
Cost Architecture

Usage Pricing Punishes Growth. A Flat Fee Doesn't.

Every minute a client's AI agent gets used, a usage-priced wrapper's bill climbs with it — right when the agent is working best.

✕ Per-Minute Reseller

Your bill scales with client success.

When you resell platforms with per-minute markups, your wholesale bill grows as your clients' campaigns succeed — eating directly into your retainers.

✕ 200–400% Token Markup: Platforms mark up OpenAI, Deepgram, and ElevenLabs minutes.
✕ Margin Squeeze: High call volume penalizes your profit right when an agent is working best.
✕ Unpredictable Bills: Monthly wholesale bills fluctuate with client traffic.
✓ NovaReps Flat BYOK

One flat subscription. 100% of the upside.

Bring your own API keys. Providers bill you directly at cost with zero per-minute markup from NovaReps.

✓ Direct Provider Cost: Pay OpenAI, Deepgram, Telnyx & ElevenLabs list price.
✓ 0% Platform Markup: NovaReps never charges a per-minute fee on call volume.
✓ 100% Retained Margin: You set client retainers and keep all the upside.
Calculate Your Exact Savings

Free interactive calculator • Compare costs across your active client book

The Wrapper Problem

NovaReps vs. a Typical White-Label AI Voice Wrapper

What most resellable AI voice tools quietly leave out — and where a cheap wrapper still legitimately wins.

Feature
Typical Wrapper
NovaReps
Call directions
Inbound-only, or outbound bolted on separately
Inbound receptionist + outbound campaigns, one platform
Platform cost model
Per-minute markup baked into your bill
Flat monthly platform fee + BYOK at cost
Telephony reputation
Shared Twilio pool across all resellers
Your own isolated Twilio / Telnyx account per client
Branding
"Powered by" visible somewhere
Full white-label, your domain end-to-end
Client accounts
Manual workaround or not supported
Native multi-tenant client account management
Time-to-first-call setup
Under 5 minutes — zero infrastructure choices
A short onboarding call to provision carrier + BYOK access

Comparison reflects typical category patterns of usage-based wrappers vs. flat-fee BYOK architecture, at time of writing — verify current competitor positioning before quoting a prospect. See /vs/vapi, /vs/retell, /vs/gohighlevel, and /vs/synthflow for named breakdowns.

Security

Bank-Grade Trust & Reliability

Your data and your customers are protected by world-class infrastructure.

256-bit Encryption
Bank-Grade Secure
99.9% Uptime SLA
Always Online
7-Day Free Trial
Risk-Free Setup
No Contracts
Cancel Anytime
North American Support
EST Business Hours
Integrations

Works With the Tools You Already Use

Google Calendar
Calendly
Zapier
Cal
Cal.com
Make.com
SMS Alerts
Email Notifications
HubSpot
P
Pipedrive
Google Calendar
Calendly
Zapier
Cal
Cal.com
Make.com
SMS Alerts
Email Notifications
HubSpot
P
Pipedrive

More integrations coming soon. Request one →

Head-to-Head Breakdowns

Compare NovaReps by Name

See exactly how the BYOK flat-fee architecture stacks up against the platforms your prospects already asked you about.

NovaReps vs Vapi NovaReps vs Retell AI NovaReps vs GoHighLevel AI NovaReps vs Synthflow Agency Readiness Scorecard Agency Partner Program
Flat Agency Pricing

No Per-Minute Surprises. Ever.

Agency plans scale by client accounts and included minutes — not by penalizing you when a client's AI agent gets used more. See current tiers and what's included.

See Agency Pricing
Not Reselling to Clients?

Two Other Ways to Use NovaReps

Running Calls for Your Own Business?

A single business owner who wants a 24/7 AI receptionist on your own line — not a client-facing platform — the standalone Local Business Edition is built for that.

Local Business Edition

Need Outbound Speed-to-Lead Campaigns?

The same platform runs a compliant outbound dialer on its own — calling-hour windows, DNC scrubbing, daily caps, a kill switch — for sales teams reactivating leads without reselling to clients.

AI Sales Dialer

Agency Questions, Answered

Is this just an inbound receptionist tool, or does it do outbound too?
Both, on one platform. Inbound handles answering, lead qualification, and calendar booking. Outbound runs dial campaigns with a built-in safety stack (calling-hour windows, daily caps, DNC list, cooldowns, kill switch). You can resell either or both to a client, under one white-label brand.
What does BYOK actually mean, and does it really save my agency money?
Bring Your Own Key. You connect your own OpenAI/Anthropic and Deepgram/ElevenLabs accounts — and, optionally, your own Twilio account. Those providers bill you directly at their list price; NovaReps charges a flat platform subscription and never marks up or takes a cut of that usage. The more client minutes you run, the more a per-minute wrapper's markup would have cost you — run the free calculator against your own client count and minutes.
Is the top-tier plan worth it if I only have a handful of clients right now?
Start on Agency Starter and move up as you add clients — you don't need to commit to the top tier on day one. The Agency Scale plan pencils out once per-minute markup on a competing wrapper would already cost you more than the flat fee; most agencies cross that line faster than they expect once a few clients start actually using their AI agent. See current plans, pricing, and what's included at each tier.
Why does owning my own Twilio account matter?
On platforms that pool every reseller's traffic through one shared Twilio account, one client's spam complaint or compliance issue can get numbers flagged for every other client on that account — including yours. With your own account, your clients' number reputation is isolated at the carrier level.
Do my clients ever see NovaReps branding anywhere?
No. The entire client portal, email notifications, call summaries, and web widgets run under your custom domain with your logo, brand colors, and support email. There is zero NovaReps branding visible to your end clients.
How long does it take to onboard my first client?
Most agencies get a first client's agent live within a day once carrier and BYOK provisioning is set up — that one-time setup is the trade-off for isolated telephony instead of an instant-but-shared pool. Every client after the first is faster, since your domain, branding, and billing are already configured.
What if I'd rather refer agencies than run client accounts myself?
Join the Partner Program to earn recurring monthly commission by referring other agencies — no white-label management required.

Stop reselling someone
else's margin and reputation risk.

Inbound, outbound, your domain, your keys, your Twilio, your margin.

See Agency Pricing See what per-minute billing is really costing you →